AI Took Over the Super Bowl Commercials 🏈

Welcome to another edition of Horizon AI,

Today we’ll take a look at the AI-related Super Bowl commercials, from Google to Etsy and even the minions. With a staggering $7 million price tag for just 30 seconds of airtime during this massive media event, the prevalence of AI-themed ads underscores the immense impact and relevance of the technology today.

Let's get started!

Read Time: 3.0 min

Here's what's new today in the Horizon AI

• A Chart to Kickstart Your Day 📈: Exploring the Impact of Gen AI on Banking

• AI Took Over the Super Bowl Commercials 🏈 

• Google Invests 25M Euros to Boost AI Skills in Europe

• AI Tutorial: Reproduce your own writing style perfectly with Gemini

• AI Tools to check out

• AI Image of The Day🎨: Reader-Submitted Images

• The Latest in AI and Tech 💡

A chart to kickstart your day

Exploring the Impact of Gen AI on Banking

• Gen AI is poised to transform the banking industry, with an annual potential of $200 billion to $340 billion in new value.

• Beyond boosting productivity, gen AI could reshape job roles, customer interactions, and spawn new business models.

Source

AI News

SUPERBOWL

AI Took Over the Super Bowl Commercials 🏈 

AI is everywhere this year and the Super Bowl was no exception. Some companies showcased their AI-powered products, while others used AI to create their ads, and some even poked fun at the technology. Let’s take a look:

Microsoft Copilot: 'Watch Me'

This is Microsoft's first appearance at the Super Bowl in four years. The ad showcases how its AI assistant can enhance people's lives and assist them in completing tasks.

Google's Pixel 8: 'Javier in Frame'

Google showcased the Guided Frame accessibility feature on the Pixel 8. The AI tool uses vision technology to notify blind users of the number of faces in the camera frame and when to capture photos.

Body Armor: Field of Fake

BodyArmor, a sports drink brand owned by Coca-Cola, kicked off its commercial with AI-generated video clips, playfully using the current limitations of AI videos to deliver its message.

Crowdstrike: The Future

The cybersecurity company created a Western-themed commercial that promoted the company's use of AI in protecting websites and services.

Despicable Me 4: Minions make AI images

A commercial promoting the upcoming Despicable 4 movie features the minions creating AI-generated images, humorously mocking typical AI mistakes such as producing extra fingers or limbs.

Etsy: Gift Mode

An ad to promote the new “Gift Mode” tool that the company says uses AI and human curation to help shoppers select a gift. In this case, it assists Americans in giving a gift to the French after receiving the Statue of Liberty.

GOOGLE

Google Invests 25 Million Euros to Enhance AI Skills Training in Europe

Google has launched the “AI Opportunity Initiative for Europe” to provide advanced skill training in AI to European citizens and businesses.

Details:

• Google will launch a support fund of 25 million euros to help Europeans 'seize the opportunity of AI'.

• The company will collaborate with European Union governments, civil society, academics, and businesses to offer advanced AI training to local startups, particularly focusing on vulnerable communities.

• Additionally, 10 million euros will be allocated specifically for workforce training to avoid skill gaps and people getting left behind.

The initiative coincides with the final stages of the EU AI Act, which governs the use and development of AI technologies within the regions of EU legal jurisdiction.

Source

AI Tutorial

Reproduce your own writing style perfectly with Gemini

1. Compile your documents

Create a Google Docs containing examples of your texts. Make sure to use texts of the same type (Essays, newsletters, Social media posts, etc)

2. Enter the prompt

Go to Gemini Advanced and use this prompt template:

Act as a professional copywriter. Find my doc "[GDOCS NAME]" in my Drive. It contains X examples of [DESCRIPTION]. Analyze the writing style, redundant elements, introductions, conclusions and structure of the [DOCUMENT TYPE] examples in this document. Then write a new [DOCUMENT TYPE] with exactly the same writing style, structure and elements about [TOPIC].

It works on regular Gemini as well but Gemini Advance produces significantly better results

*Note: Ensure the Google Workspace extension is enabled so Gemini can locate your document.

3. Add specific elements if needed

If you want to add specific elements to your text, use this prompt:

Keep the exact same analysis, structure, writing style, introduction, conclusion, etc. but replace the information in the [DOCUMENT TYPE] with this one: INFORMATION BEGINNING [PASTE YOUR ELEMENTS] INFORMATION END

4. Use Gemini’s features

Gemini has many features that you can use to get better results.

You can choose from various drafts and select the one that best suits your needs:

You can also “modify” the response with a simple click:

You can make it shorter, longer, more casual, etc.

AI Tools to check out

GuidegGeek: Personal AI travel assistant. It is free and you can use it on WhatsApp and Instagram Messenger.

Readvox: Text-to-speech reader for the web with natural voices, perfect for multitasking, visual impairments, or auditory learning preferences

Code Design: Crate an AI website in minutes with simple prompts.

Rizzle: Create copyright-compliant videos from text, podcasts, blogs.

Promptly: Build tailor-made generative AI agents, applications, and chatbots

AI Image of The Day

Send your AI-generated images for a chance to get published

The latest in AI and Tech

Innovative wearable lets blind people ‘see’

Researchers in Singapore have developed a discreet wearable device called AiSee that aims to make daily tasks easier for the visually impaired. Using a built-in camera and bone conduction headphones, AiSee can identify objects the wearer is holding and read any text in real time. This technology could be a game-changer for people who struggle with mundane daily challenges due to their disability.

Read more

Pakistan's Imran Khan uses AI to make victory speech from jail

Imprisoned former Pakistani Prime Minister Imran Khan is making waves by using AI to declare election wins. His party has deployed an AI version of Khan's voice to deliver a victory speech on behalf of his party in Pakistan’s parliamentary elections. The party has reportedly been using an AI version of his voice in this manner for months.

Read more

Artists score point against AI art in copyright clash

Judge Orrick ruled that a lawsuit targeting AI art generators like Stable Diffusion can proceed, rejecting requests to dismiss under the anti-SLAPP statute, which is designed to prevent meritless lawsuits that chill free speech. At stake is consent - can AI companies freely scrape images off the internet to train models? This initial ruling sides with the artists.

Read more

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Gina 👩🏻‍💻